Marketing : basic concepts and decisions

by William M. Pride

Other authorsO. C. Ferrell (Joint Author.)
Paper Book, 1977

Status

Available

Call number

658.8

Publication

Boston : Houghton Mifflin, c1977.

Subjects

Language

Physical description

xix, 594 p.; 26 cm

ISBN

039524529X / 9780395245293
Page: 1.0196 seconds